Case 25 / 29Motion · Design · Identity

HBVL — Herpositionering

Client
Het Belang van Limburg
Role
Design & animation
Agency
Visuals Internationals
The short version

Motion design created for the repositioning of Het Belang van Limburg.

The ask

Give a familiar media brand a renewed visual rhythm without losing recognition.

The approach

A flexible graphic system creates consistency across messages while leaving room for variation.

Credits & tools

Design & animation: Salvatore Volpe. Agency: Visuals Internationals.